BALT 318 Week 2 - Creating An Infographic

There are many ways to tell a story, by explaining it, writing it in a book, or sometimes a common one is used with either images or data. Data is used in many situations to explain an idea, project, plan, or story. Data can sometimes be easier to understand what is trying to be said, because it goes into more detail of a story than just explaining it.

After creating my first infographic, which I created based on why companies should be using social media to promote their brand. I found it very interesting and not as difficult as it first seemed, until I watched the video. It is actually pretty simple after following how to do it. It really just involves:

-Creating an account with CANVA
-Picking what type of infographic you will be creating
-Choosing your template
-Insert information and little images you want included
-The just download your completed infographic

I believe infographics could really help companies, people, or just about anyone looking to present. In my opinion, i prefer stuff with less information because sometimes it can be too distracting. Infographics have more images and data which makes it less distracting, informational, and easier to understand!

Surfing The Tsnuami Week 2 - Importance of Artificial Intelligence

Artificial Intelligence, also known as AI, is so important to know because of its knowledge and ability. Especially with creation of robots, it could take over human intelligence. We rely so much on the knowledge of computers and technology. It can be good and bad. It can be good because it can help us and we ca n learn new things. However, it can also be bad because of the amount of power we give to it because we rely so heavily on it.

Artificial intelligence could help us increase knowledge and use of technology, companies, the automotive industry, and many more things that have relied on human intelligence. The more power we give to AI, could lead to more robots that have the ability to do the work of humans. For example, some factors already use machines and robots to produce and manufacture. So the more robots that could do our work, could put humans at risk of losing jobs and a life because we have relied so much on AI. AI is extremely important, because of the positive and negative affects it could bring to us, it all depends on how we handle it and the power we give to it.

Use of Artificial Intelligence:

MKTG 348 Week 2 - SEO

All companies want to see the results searched by consumers. Many people search for companies and products on Google. It is how most of us find what we are looking for, to search it in Google. The searches displayed through Google help allow companies to know what people are looking for. For example, if i was looking for new shoes, a specific type of shoes, it helps me as a consumer find them from the perfect company. This helps companies know what consumers are looking for when they search into Google. It can benefit them by knowing what their consumers are looking for and what they want, so if they have the product, it would be perfect. Even if they do not offer the exact product consumers are looking for, in a way it gives them ideas of what to create to keep their consumers interested in their company.

Google benefits so many companies in retail, food, business, and more. Google is used heavily everyday by many people around the world. It helps them find what they are looking for. Companies can get ideas of from their customers. Their customers help them succeed and generate revenue into their company. Without customers or anyone interested in what they have to sell, they will no longer have anything to offer as a company. That is why with he help of Google searches they can see what it is their customers think of or want when researching about their company.

Perfect form of SEO, Google:

What Color Is Your Parachute? - Jobs That Benefit You!

Most people one they hate their late teens or early 20's, they start worrying more about searching for a job. For most people, a job is necessary and not everyone is going to find the perfect job or their dream job. However, not having your dream job does not mean it is the wrong job for you. There are so many ways to look at what job is good for you and your career. You just have to think about the many different aspects of a job. Think about your coworkers, the work, the environment, and see how it all benefits you in your career choice.

A job or career that benefits you involves you being happy and passionate about the work you do. i always believed that you should never have a job that you do not feel happy with. Some people have had jobs that they were depressed with and not happy with, that is never worth is, especially when their are others around you who love their job. Everyone should always feel happy and passionate about their job, that is the greatest benefit of all. Having a career that makes you feel happy and safe is a great feeling, and any problems that come in your way, will not be hard to solve because you know you have something to rely on! Most people who love their job, will usually always be happy with their work and can picture doing that long term, so if you feel it is the right place for you, keep it, do not ever feel sad with a job, pick one that makes you happy and benefits you overall!

How a job should benefit you:

What Color Is Your Parachute? - Identify Your Skills

Part of figuring out who you are, what work you want to do, and where you want to end up involves finding your skills. We all have different skills than others, but all our skills are needed in so many different work environments. Each job requires a different set of skills and experience that not everyone has. So sometimes you feel that you may never find a job because of competition, but there is always a job that requires your set of skills. Identifying your skills is a big part in identifying who you are especially when it comes to making decisions in your career.

To find your skills, you have to find what your good at, experienced in, and what you prefer. Skills define how you work, what you are good at, and the speed rate of your work. Some people are fast at types of work they are skilled at. That can be a good thing to have for some companies that work in a fast paced environment with deadlines always coming up. All skills are important and necessary all depending on the work environment and the type of work. Identify your skills by experiencing different types of jobs if you have the chance, taking courses with different topics, and just practice. With more experience you have, you start to notice your skills as you go on. Identifying your skills is a necessity in search for your future career.

Skills in the working environment:

MKTG 349 - What is SEM?

There are many forms of marketing, such as digital marketing, social media marketing, creative marketing, sales, public relations, and more. However, there is a form of marketing that can benefit so many companies and people who choose to work in it, which is search engine marketing, also known as SEM. Search engine marketing is a mix of search engine optimization and paid searching activities. Many people who are constantly search for millions of different things on the Internet, especially through Google. With search engine marketing, companies have created campaigns to advertise so when people search, they click on the campaign if it matches their search. So, Google has a form of campaign creation site, Google AdWords.

Google AdWords can help benefit so many companies create campaigns and provide it to people to influence them to click and follow their campaigns. With search engine marketing, companies that create campaigns can monitor how well and effective their campaigns do. Monitoring your campaign is a key tool to succeeding at your company. You want to create campaigns and work in search engine marketing because it is a popular form of marketing that is being used by consumers daily. It is a perfect way to communicate what you want people to hear.

Search Engine Marketing:

MKTG 349 Week 14 - Holiday Shopping!

Search engine marketing can benefit so many companies who want to advertise and want their campaigns to appear in Google with the millions of searches done by people everyday. Many people are searching for stores, companies, promotions and more on Google almost everyday. So, many companies would benefit by campaigning on Google with the help of Google AdWords. When people search in words that are keywords related to a company, brand, or service, any campaign especially popular campaigns will pop up, and it can influence people to click on the campaign. That is what companies want, for people to click on the campaign, the more they click the more success it can bring in for the company.

Companies should use search engine marketing when it comes to November, the holiday shopping. Most people are always on Google researching what gifts and stuff they want to buy for the holidays. It becomes the busiest time of the year because you have Thanksgiving, Black Friday, Christmas, and New Year's. People are always busy in November and December and never know what to buy, so they do their research mainly through Google. Major stores like Macy's, Wal-Mart, Best Buy, and more major companies have their campaigns on google that are the most common because that is where people tend to look when buying gifts. Search engine marketing is a great form of marketing especially when it comes to the holidays!

Google searches for the holidays: